HOW IT STARTED
The vision for Cuddle Sprouts luxury baby clothes began when founder, Yenny Sanders, was in the throes of early motherhood with her youngest son. She had a strong desire to swaddle her baby with both love and comfortable clothing that reflected her values without compromising on quality. Yet, she couldn't find any that suited her desires in style and quality.
Frustrated by the prevalence of fast fashion and the lack of luxury baby clothes that were earth-conscious, high-quality, beautifully designed, and good for the baby, Yenny realized a need for a new approach in the world of children’s clothing. She set out to build a brand that would blend luxurious styles, high-end fabrics, and workmanship with eco-conscious design. As a result, Cuddle Sprouts began to take root.